Wednesday, May 25, 2011

Should You Buy Facebook Fans? - Social Media

We hear one or all of the below:
  • Buy Facebook Fans
  • Want Facebook Fans
  • Link Exchanges
  • I Fan You And You Fan Me
Do you think that outright purchasing Fans solves your marketing concern? Who perhaps could be looking at this?

Lets look at a different scenario: Imagine there is a retail outlet in the brick and mortar world. The retailer buys some 10000 people to just come to the retail outlet. Why does this not take place in the brick and mortar world as a main operative thought? You may think that the shop capacity vis a vis the number of persons does not make sense. So, lets bring down the number of persons and increase shop capacity [remember we are in our imaginative world of brain storming]. Will this process still hold good? People don't buy such thinking. Why are they then looking at this in the online world?
Having said this, there would be a few who will deliver to you the quantity of Fans as per what they promise while commencing with your Page. If they say they will get you an x number within a time frame they will deliver. For this they will do proper marketing like: advertising, direct marketing and public relations. They do not have a pandora box from which your Fans will tumble out.

Usually Social Media professions don't promise initially. Between 3 t 6 months you can guesstimate on what will be your Fan quantity. Don't be in a hurry. Organic growth is the best. You will be able to retain people. Remember you want real humans, who are really looking at your category and who want to really connect with your Brand / Business House.

Did you know?:
  • Technology enables bot system which can create Page Likes without human contact
  • Why not check in the first place if they have a Fan Page?
  • If they are making claims of getting you 10,000 Fans then check how many Fans they have on their Fan Page - why not check that?
Lastly: If someone Fans your Page, you are not under any obligation to Fan their Page.

My Business Page is on Facebook at:  http://www.facebook.com/pervarakapadia Do join me.