Monday, October 10, 2011

Social Media Networking Is A Win - Win Situation

Networking is an integral part of Social Media. It is essential that you know what it takes to enable healthy Networking in the online world. Networking in the virtual world is almost similar to the Networking in the real world. The difference is obvious that while in the real world you are able to meet on a Face to Face basis while in the virtual world there is video conferencing and so on.

The power of your online Network can be tremendous if you are able to retain and maintain it on a day to day regular basis.

Networking can best work when you have a good win - win situation. Networking is about mutual benefit. For instance you cannot ask for favors and tell people to buy your products or sell them for you. Just asking people to do something will not work. You need to answer this: what have you given and done for your Network. Have you helped them? Without being asked many times have you got two people connected so that they could mutually benefit? Have you shared valuable information with them? How have you contributed towards the persons in your Network?

There are some good pointers when to keep in mind when you are looking at your online Social Network:
  • Having a good conversation is great on Social Networking. Please do not get too inquisitive about their personal lives. Also do not get inquisitive on what crises they are facing in their professional lives. Check what is their hobby and what work they do. Have tertiary conversations.
  • Avoid arguments. It only leads to ego clashes. Have healthy discussions. This does not mean that you become a yes man. In doing this you will loose your respect. Gently disagree if you must.
  • Check how best you can be of help to them. Here is the catch. Do not sound too helpful. Do not sound as if you are doing a huge favor. Helping people is the key to healthy relations. Help can be given in various ways: You could help by listening to them. You could help by getting two people professionally connected with each other from / via your Network. Help can be given by sharing a great article that you may think will be beneficial to them.
  • When you have done something for someone you need to check and see if it made sense to them. Did it help them? You will need to have a system of follow up. It is essential that you have a feedback. Be open to having negative replies as well. Do not shy away from negative comments. Understand what went wrong. Reply to them. If need be reply after half an hour so that you can stabilize your emotions and then reply.
Your turn - what are your Social Media Networking pointers?

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