Saturday, July 6, 2013

Retention Plan For Your Facebook Brand Pages - Social Media

This is the process of maintaining the existing Clients and Customers. 

After you get Clients and Customers you need to deliver to them the desired results. There is a lot that goes into delivering the right results at the right time and at the right price.

There are a couple of tips that you could use so that you can retain your Social Media Community:
  • Privileged Feeling: You need to give your Clients and Customers a feeling of being privileged. 
    • This could be done by giving them great discounts and sales information.
    • You could let them have the first peek at new launches.
    • Let them be the first to know what is taking place behind the scenes.
    • If you are managing Celebrity then let them have a chance to connect with your Celebrity.
    • If there is a new announcement that you will coming out with let your Community know first.
  • Belonging Feeling: Let your Customers and Clients get the feeling of belonging to your Inner Circle. 
    • Encourage them to speak and to share. 
    • Let them know that they are a part of your Family. 
    • Let them share their experience with your product. 
    • Appreciate a good comment. Make it a point to address a negative remark.
  • Share information that can help them. See when and on what do they re-act. 
  • Monitor and check on feedback. 
  • Listen in to what they are talking. Add if you can deliver value. 

These are few of the ways in which you could look at Retention.

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