Add a Call-to-Action Button to Your Page [ 2015February13Friday ]
This makes it easy for people who visit Your Facebook Business Page to take a specific action on Your Website or App.
You can choose between the Call To Action Buttons Options to encourage people to Shop, Book Appointments, Play Games and More.
'Call To Action' is the reason why we all do Marketing. This is true for all efforts be it OnLine and / or OffLine. The 'Call To Action' can range from Brand - Customer Emotional Connect to getting Customers to do Actions like Purchasing etc.
With the recent Facebook Call-To-Action Button For Your Business Page it will help drive people from Facebook to take actions that are important for your business [ex: Booking Appointments at your salon]. You can add a call-to-action to your Page at no cost. Keep in mind that not everyone has this feature yet - the roll out is going on.
- Go to your Page’s cover photo and click Create Call-to-Action.
- Choose your call to action and the destination URL that you want to link to. We'll automatically choose the best destination based on your specified web address, but you can edit these suggested destinations.
- Click Create.